题目：Do Our Brains Have "Colors": Semiotics in Decision Making
地点：大学城 华南师大经管学院 五楼会议室
Shu-Heng Chen (Chinese: 陳樹衡) is an economist and currently a Professor at the Department of Economics at National Chengchi University. He is also the founder and director of the AI-ECON Research Center at the National Chengchi University.
His contributions are in the area of computational approach to understanding economic and finance problems, in particular, the use of heterogenous agent-based approach and genetic programming in economics. He is considered one of the pioneers in the field of agent-based computational economics  and the first to introduce genetic programming into ACE. He takes a biologically-inspired approach in modeling the boundedly rational behavior of agents and is influenced by the work of Herbert A. Simon.